Introducing the r.e.m. beauty Sweetener Foundation in Medium 7N, a groundbreaking skincare-color hybrid designed to deliver exceptional hydration while providing coverage that enhances your natural beauty. This product is part of the Thoughtful Choices lineup, which is thoughtfully curated to help you shop consciously and make informed choices.
The Sweetener Foundation is formulated without harmful chemicals and adheres to the following criteria of the Thoughtful Choices™ initiative:
- No animal testing
- Free from Parabens, Phthalates, SLS, SLES, Triclosan, Formaldehyde, and Hydroquinone
This innovative foundation is clinically proven to provide instant hydration and improve skin texture over time. With its buildable and blendable coverage, it ensures a natural matte finish that looks flawless and feels weightless. As Ari, the creator, states, “If you loved our Sweetener Concealer, you’re gonna be very obsessed with our Sweetener Foundation, which was carefully crafted to help blur, hydrate, and even your skin.”
Key benefits include:
| Instant Hydration | 100% of subjects experienced improved hydration after 24 hours* |
| Skin Radiance | 100% said it made skin look more radiant than their current foundation |
| Flexibility | 100% said it synced with skin without settling into fine lines |
The foundation is powered by r.e.m. Hydrasmooth Essence, enriched with raspberry leaf extract and hyaluronic acid spheres, combined with niacinamide to brighten, correct dullness, and minimize the appearance of pores. This results in a product that not only covers imperfections but also nourishes and hydrates your skin.
Available in 60 stunning shades, the Sweetener Foundation allows you to find the perfect match for your skin tone. To choose your ideal shade, start by selecting your level of depth (from fair to rich) and then determine your undertone. For added dimension, consider using a lighter shade on the center of your face and a deeper shade around the perimeters.
To achieve the best results, follow these simple application steps:
- Hydrate and prep your skin with our Lunar Magic Face Primer.
- Select the shade that closely matches your skin tone.
- For a natural look, apply a lighter shade at the center of your face, and a deeper shade on the edges.
- Use your fingers, the F1 Foundation Brush, or a full-face blender (wet or dry) to apply. Build up the coverage to your desired level.
The Sweetener Foundation is not just a makeup product; it is a testament to conscious beauty. It is waterproof, vegan, and cruelty-free, making it a responsible choice for those who care about ethical cosmetics. Embrace the beauty of healthy skin and experience the transformational effects of our Sweetener Foundation.
With r.e.m. beauty’s commitment to quality and ethical standards, you can enjoy makeup that enhances your natural beauty while being kind to your skin and the planet.
*Based on a 4-week independent clinical study of 31 consumers using the product daily.
**In an independent study of 31 consumers.

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